Deep Dive:
Defining Outcomes
Defining Outcomes
July - August 2025
Translate business outcomes into product outcomes you can deliver.
To see the days/times of our live sessions, please use the schedule widget below.
Find the full course description here.
To see the days/times of our live sessions, please use the schedule widget below.
Find the full course description here.
Overview
In this course, you'll learn how to:
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Course Schedule
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Convert your time zone
If you live in another region:
We recommend you use WorldTimeBuddy to convert the course times to your own time zone.
How the Course Works
The "Flipped Classroom"
This course follows a "flipped classroom" model.
Each week, you'll receive a content module that you will work through on your own time. You'll get articles to read, videos to watch, and short exercises to complete. Each module is designed to take 60-90 minutes to complete.
During our live sessions, we'll work together to apply the module content to a case study. Our goal is to put what we learned into practice right away.
Your instructor is available during the live sessions to answer questions, give feedback, and to facilitate class discussion. We are also available in between sessions via Slack.
Let's recap, each week you'll:
- Get a content module to review on your own.
- Apply what you learned to an interactive case-study in an instructor-led live session.
- Get support from our engaged course community.
Come join us!
Meet the Instructor
Ellen Brandenberger
Ellen Brandenberger has led more than 20 B2B, B2B2C and B2C product teams throughout her career. Most recently she was the Director of Product Management & Design at Chegg (NYSE: CHGG). Prior to that, her experience included acting as the first PM at a startup with a $80 million successful exit and working in product across startups, growth stage and public companies. She also has experience as a product executive and fast-tracking her product career. She enjoys working with product managers and product leaders who are eager to create growth through customer discovery against clear outcomes. She has a Masters from Harvard University and a BA from the University of Notre Dame. She is based in Brooklyn, NY.
Our Students Love Us
"The course does a good job of marrying theory and practice. I know of a
lot of people who want to be outcome focused, but it's
all aspiration and no execution. This course gives a good foundation so
that people can pick up and modify examples from class to apply."
Courtland Halbrook
Senior director product
Senior director product
“Thank you for such a great class!! I have been struggling with making
good outcomes for a year now and I finally feel like I have a plan that
can get us there.”
amanda Obringer
product manager
bomb bomb
product manager
bomb bomb
“This was one of the most challenging courses I have taken so far. The
content is great and the weekly practice sessions are very intense.
Defining good outcomes is key for successful product teams.
Geraldo Farias
Senior Agile Coach
Farfetch
Senior Agile Coach
Farfetch
Frequently asked questions
When does the course meet?
We meet for 90-minute live sessions (via Zoom) each week for five weeks in a row. For
specific dates and times for each cohort, select a cohort in the "Choose a Cohort" section.
What is your refund policy?
We try to accommodate refund requests whenever possible. However, due to limited capacity, we cannot issue refunds within 14 days of the start date of the course.
If you are unable to attend the course and you missed the refund deadline, we do allow you to transfer your ticket to another student up until the day before the course starts. We are not able to make any roster changes once the course starts.
If you are unable to attend the course and you missed the refund deadline, we do allow you to transfer your ticket to another student up until the day before the course starts. We are not able to make any roster changes once the course starts.
What if I can't make all the sessions?
Our live sessions are focused on hands-on practice with your team. Each session will build on the previous session. There will not be an opportunity to make up a missed session. We strongly recommend you reserve time on your calendar for all five sessions.
However, we understand that things do come up. Because we follow a "flipped classroom" model (see description above), if you miss a class session, you won't miss any of the instructional content. Instead, you'll miss out on the hands-on practice associated with each lesson. We recommend that you connect with your team after class to catch up on what you missed.
However, we understand that things do come up. Because we follow a "flipped classroom" model (see description above), if you miss a class session, you won't miss any of the instructional content. Instead, you'll miss out on the hands-on practice associated with each lesson. We recommend that you connect with your team after class to catch up on what you missed.
What's required of me in between sessions?
Each week, you will have 1-2 hours of homework to complete on your own time. It will be difficult to participate in the live session, if you don't do your homework. We strongly recommend that you reserve this time on your calendar now.
The cohort I want is closed for enrollment. Is there a wait list?
Our cohorts sell out quickly. We rarely have cancellations, but when we do, we offer any open spots to students in the subsequent cohort in the order in which they purchased their ticket. So the best way to get on the waiting list is to purchase a ticket for the next available cohort.
How long do I have access to the instructional content?
You'll have access to all of the instructional content for 3-months starting from the course kick-off.
Deep Dive: Defining Outcomes
July - August 2025
Translate business outcomes into product outcomes you can deliver.
Learn the product discovery skills that drive product success.
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